We are on Fresha. Is that not enough?

Fresha handles the diary well, and we usually keep it. What it does not do is own your brand: your listing sits beside competitors, the client relationship data belongs to the marketplace, and your gift vouchers, galleries, and brand searches deserve a home you control. The website and the booking system work together, not instead of each other.

Will deposits scare off walk-in trade?

Walk-ins are unaffected; deposits apply to booked slots. For bookings, a small deposit or card capture for new clients and known offenders is standard across the industry now, and the framing does the work: 'to secure your appointment' lands fine, and regulars with good history never see it.

What is the fastest single win?

Rebooking at the chair. Asking every client to book their next appointment before they pay, with the diary open in front of them, typically lifts rebooking rates dramatically within a month and costs nothing. The automation exists to catch the ones who still slip through.

Does this work for barbershops with walk-in culture?

Yes, with a different mix. Barbershops keep the walk-in lane and add a bookable lane for the clients who want certainty (and will pay for it), plus the win-back messages and per-barber followings. Shops running both lanes fill quiet weekday slots that walk-ins never covered.

Salons and barbers

An empty chair earns nothing. Ever.

A £45 appointment that no-shows twice a week is over £4,500 a year gone from one chair. We set up booking with card capture and tactful deposits, the reminder ladder that actually gets read, rebooking at the chair, and the win-back message for clients you have not seen since March.

Book a free call Get the free audit

Sound familiar?

The problems we keep seeing.

Salon owners can name their no-show problem to the pound; what we add is the machinery that fixes it.

No-shows and late cancellations leave chairs empty all week
Clients leave without their next appointment booked
Regulars lapse and nobody notices until the quiet month
Your Fresha or Booksy listing sits next to three competitors
Gift vouchers and colour consultations live on paper
New stylists take months to fill because nothing builds their following

What we build

Fixed-scope fixes, priced up front.

Each of these is a defined piece of work with a clear price and a clear finish line, not an open-ended retainer. Start with the one that hurts most.

Booking system with deposits
from £500 setup
Fresha, Booksy, Squire or similar configured properly: card capture, deposits for new clients and repeat offenders, with wording that keeps it friendly.
The reminder ladder
Confirmation at booking, email 48 hours out, SMS the day before with one-tap reschedule. Rescheduling made easy is what actually kills no-shows.
Rebooking and win-back automation
Chair-side rebooking prompts six weeks out, plus the automatic 'we have not seen you since March' message that quietly refills the diary.
A website that converts
from £1,000
Your own brand search, per-stylist galleries so chairs build followings, gift vouchers sold online, and the booking link everywhere. The marketplace listing rents; this owns.

Three ways to fix this

Do it yourself, have it built, or have it run.

Same system either way. The only question is whose evenings it costs.

Do it yourself

The Salon Growth Kit

£49

Every script, template, and walkthrough to build the whole system yourself. The free checklist tells you what to do; this is exactly how.

Fresha/Booksy deposit setup with client wording
The rebook-at-the-chair script, word for word
Lapsed-client win-back message, written
Per-stylist gallery and review tactics

Comes off the price of any build below if you change your mind.

Most chosen

We build it for you

The Full-Chairs System

£1,995

~~£2,250–£5,000~~ bought separately

Booking with deposits, the reminder ladder, win-back automation, and your own brand website built as one system, so chairs stay full and no-shows stop costing thousands.

Booking system with deposits
The reminder ladder
Rebooking and win-back automation
A website that converts

Book a free scoping call

Live in about 14 days. Add the Care Plan for £147/month if you want it looked after.

We build it and run it

The Full-Chairs System + growth retainer

£1,995 + £497/month

The full system built, then run for you month to month: content, rankings, review responses, reporting, and every tweak the numbers ask for. Cancel with 30 days notice, keep everything.

Book a free call

For owners who want the outcome without ever thinking about the machinery.

The 90-day guarantee

If the system has not paid for itself in 90 days, I keep working on it free until it does. That is only possible because every build is scoped honestly before money moves.

Three build slots a month, delivered personally.

Or build your own quote

Just want one or two fixes? Price them yourself.

Tick what your business needs and get an honest indicative range on the spot. And if you would rather start with the free checklist, it is right there; it tells you what to do in what order.

Booking system with deposits£500–£1,000 + £25–£80/mo toolsFresha, Booksy, Squire or similar configured properly: card capture, deposits for new clients and repeat offenders, with wording that keeps it friendly.
The reminder ladder£350–£700 + £15–£50/mo toolsConfirmation at booking, email 48 hours out, SMS the day before with one-tap reschedule. Rescheduling made easy is what actually kills no-shows.
Rebooking and win-back automation£400–£800Chair-side rebooking prompts six weeks out, plus the automatic 'we have not seen you since March' message that quietly refills the diary.
A website that converts£1,000–£2,500Your own brand search, per-stylist galleries so chairs build followings, gift vouchers sold online, and the booking link everywhere. The marketplace listing rents; this owns.
Care Plan£147/monthHosting, security updates, small content changes, and a monthly report showing calls, enquiries, and rankings. Cancel any month.

Your indicative price

Tick the fixes you want and an indicative price appears here. Every item is fixed-scope: a defined build with a finish line, not a retainer.

Book a free call about this

Indicative ranges, confirmed after a 15-minute scoping call. No obligation, and the exact quote is fixed before anything starts.

If the system has not paid for itself in 90 days, I keep working on it free until it does.

Rather do it yourself?

Fair enough. The Salon & Barbershop DIY Growth Checklist covers everything above as step-by-step actions, free. We would rather you did it than didn't.

Frequently asked

What salons and barbers ask before working with us.

Reading for your industry

All insights

Read How salons and barbers cut no-shows and keep every chair full
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6 July 20269 min readRead
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11 August 20258 min readRead

Working with salons and barbers? That is our lane.

Fifteen minutes is enough to work out which fix pays back fastest for your business. No pitch, no obligation.

Book a free call Get the free audit

An empty chair earns nothing. Ever.

The problems we keep seeing.

Fixed-scope fixes, priced up front.

Booking system with deposits

The reminder ladder

Rebooking and win-back automation

A website that converts