Will prospects pay for discovery when other agencies pitch for free?

The ones worth winning usually will. A fixed price, a fixed length and a written roadmap they can take to any supplier is an easy purchase, and it is often a relief to a buyer who did not want to sit through four pitches. The prospects who refuse were mostly collecting ideas. You lose some pitches and gain the weeks you were spending on them.

We build websites ourselves. What would you do that we cannot?

Nothing you cannot do; it is work that never gets done because client projects come first. I build the machinery rather than the creative: the qualifying form, the pipeline, the proposal follow-up, the discovery page structure and the payment links. Your team keeps the design and the voice, and I fit around your existing site if you would rather not touch it.

Nearly all our work comes from referrals. Does this still apply?

Yes, because a referred prospect still visits your site and still receives a proposal. What they find either confirms the recommendation or quietly weakens it. A clear niche, a named first step with a price, and a proposal that is followed up turn more of the referrals you already get into paid work, and give partners something specific to refer.

What if it does not pay for itself?

If the system has not paid for itself in 90 days, I keep working on it free until it does. At typical agency project values, one recovered proposal covers the build. If you would rather start on your own, the £49 Agency Growth Kit has every template, and its price is credited against any build.

Marketing and design agencies

Stop pitching for free. Sell the first step.

Small agencies give away their best thinking in pitches, then wait on proposals nobody chases. We build the pipeline behind the work: a paid discovery with a fixed price and a written roadmap, a website that states your niche, your price bands and who you are not for, an enquiry form that qualifies, and a follow-up sequence on every proposal. The creative stays with your team.

Book a free call Get the free audit

Sound familiar?

The problems we keep seeing.

Agencies come to us brilliant at client work and improvising their own new business; the pipeline is the fixable part.

A week of senior time goes into pitches you may not win
Work arrives by referral, so the pipeline is feast or famine
Your website shows a logo wall, not results or price bands
Enquiries with no budget take the same hour as good ones
Proposals go out late and nobody follows them up
Projects end and the client relationship ends with them

What we build

Fixed-scope fixes, priced up front.

Each of these is a defined piece of work with a clear price and a clear finish line, not an open-ended retainer. Start with the one that hurts most.

Package and pricing design
Your paid discovery designed as a product: name, fixed price, fixed length, and a written roadmap the client can use anywhere. Then the three-option project proposal and a retainer with a named monthly price.
A website that sells one clear offer
from £1,000
One niche and one offer in the headline, case studies structured around the client's result, price bands, a 'who we are not for' section, and a page for the discovery. Your team designs it; I build the structure that qualifies.
Enquiry forms that qualify
A form that asks budget band, timeline and who else is deciding, feeding a simple pipeline with a booking link for the fit call, so you know how to reply before you pick up the phone.
Quote follow-up automation
from £500 setup
Every proposal gets a day 0, 3, 7 and 14 follow-up without anyone remembering, plus a quarterly prompt to revisit old proposals and past clients. Stops the moment the client replies.

Three ways to fix this

Do it yourself, have it built, or have it run.

Same system either way. The only question is whose evenings it costs.

Do it yourself

The Agency Growth Kit

£49

Every script, template, and walkthrough to build the whole system yourself. The free checklist tells you what to do; this is exactly how.

Paid discovery offer, priced and written up
Three-option proposal skeleton, worked prices
Day 0, 3, 7, 14 proposal follow-up, in full
Retainer offer and quarterly review agenda

Comes off the price of any build below if you change your mind.

Most chosen

We build it for you

The Steady-Pipeline System

£1,995

~~£2,250–£4,800~~ bought separately

A paid discovery offer, a three-option proposal, a website and enquiry form that qualify on niche and budget, and a day 0, 3, 7, 14 follow-up on every proposal, built as one system, so new business stops depending on free pitches.

Package and pricing design
A website that sells one clear offer
Enquiry forms that qualify
Quote follow-up automation

Book a free scoping call

Live in about 14 days. Add the Care Plan for £147/month if you want it looked after.

We build it and run it

The Steady-Pipeline System + growth retainer

£1,995 + £497/month

The full system built, then run for you month to month: content, rankings, review responses, reporting, and every tweak the numbers ask for. Cancel with 30 days notice, keep everything.

Book a free call

For owners who want the outcome without ever thinking about the machinery.

The 90-day guarantee

If the system has not paid for itself in 90 days, I keep working on it free until it does. That is only possible because every build is scoped honestly before money moves.

Three build slots a month, delivered personally.

Or build your own quote

Just want one or two fixes? Price them yourself.

Tick what your business needs and get an honest indicative range on the spot. And if you would rather start with the free checklist, it is right there; it tells you what to do in what order.

Package and pricing design£500–£900Your paid discovery designed as a product: name, fixed price, fixed length, and a written roadmap the client can use anywhere. Then the three-option project proposal and a retainer with a named monthly price.
A website that sells one clear offer£1,000–£2,500One niche and one offer in the headline, case studies structured around the client's result, price bands, a 'who we are not for' section, and a page for the discovery. Your team designs it; I build the structure that qualifies.
Enquiry forms that qualify£250–£500A form that asks budget band, timeline and who else is deciding, feeding a simple pipeline with a booking link for the fit call, so you know how to reply before you pick up the phone.
Quote follow-up automation£500–£900 + £10–£40/mo toolsEvery proposal gets a day 0, 3, 7 and 14 follow-up without anyone remembering, plus a quarterly prompt to revisit old proposals and past clients. Stops the moment the client replies.
Care Plan£147/monthHosting, security updates, small content changes, and a monthly report showing calls, enquiries, and rankings. Cancel any month.

Your indicative price

Tick the fixes you want and an indicative price appears here. Every item is fixed-scope: a defined build with a finish line, not a retainer.

Book a free call about this

Indicative ranges, confirmed after a 15-minute scoping call. No obligation, and the exact quote is fixed before anything starts.

If the system has not paid for itself in 90 days, I keep working on it free until it does.

Rather do it yourself?

Fair enough. The Agency's DIY Growth Checklist covers everything above as step-by-step actions, free. We would rather you did it than didn't.

Frequently asked

What marketing and design agencies ask before working with us.

Reading for your industry

All insights

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Working with marketing and design agencies? That is our lane.

Fifteen minutes is enough to work out which fix pays back fastest for your business. No pitch, no obligation.

Book a free call Get the free audit

Stop pitching for free. Sell the first step.

The problems we keep seeing.

Fixed-scope fixes, priced up front.

Package and pricing design

A website that sells one clear offer

Enquiry forms that qualify

Quote follow-up automation